Sunday, 27 October 2013

Why US iTunes Store Is Better Than International iTunes Stores

We have received a number of inquiries on iTunes stores and their offers, the differences between US store and international stores. Hoping to share our knowledge/ thoughts and answer some of your questions, we have decided to create this entry. It contains our current understanding and, by no means, completely explains the differences among US and international stores. Therefore, we welcome and would encourage you to share your thoughts!
Why iTunes?
iTunes store is known as the largest online store for entertainment content. It has everything you need to be entertained. Here you can find millions of songs and music videos, thousands of movies to buy or rent, thousands of TV shows, hundreds of thousands of apps and games, and thousands of bestselling books, and audio-books. Lastly, iTunes U contains many lectures and videos from top universities, museums and other cultural institutions. Many of these items are sold on iTunes before they are released elsewhere. This makes the store a perfect place to listen, watch, read, play, explore and shop.
Why US iTunes store is better than international iTunes stores
Through our research, we are aware that the content of international iTunes stores is not similar to that of US store. Depending on policy of each country, certain categories which are sold in US iTunes store are not available. Even if the song/music video/movie/TV show is available, its content may not be the same. For example, one of our customers from Singapore has told us that songs, music videos, and movies in Singapore store are not as original as the one from US store (i.e. the content is censored).
Pricing is another point of difference, depending on current exchange and Apple's pricing policy in a certain country. In the below charts, you can see that apps and music are cheaper in US iTunes store compared to those in other international iTunes stores.
Indeed, many of our customers from Australia told us that they shop in US store because price here is lower than that in Australian store. We would love to hear from you if you find different prices in your country.
Additionally, US iTunes store is usually the place where new songs/movies/TV shows/apps/games/books are released first. You can easily find movies that are sold in US store even before they are shown in US movie theaters. You can also now pre-order single/albums, which means that they are not released in the US yet. TV shows in US iTunes store are often sold one day after they are aired on US television. Many apps and games are also released firstly in US store before they are in international stores. In general, if you want the get access to the latest digital content before everyone else, US store is the place!
How to access US iTunes store?
To access US store, you need to own a US iTunes account and have enough credit balance in your account to buy digital content that is not free. iTunes gift cards are means to increase the credit balance in your iTunes account.
To create a US iTunes account, please follow the instructions in this blog entry: Create a US iTunes account
To redeem a US iTunes gift card, please follow the instructions in this blog entry: Redeem US iTunes gift card
For many of you who do not reside in the US and do not own a US credit card, while it is easy to create a US iTunes account, it is not possible to buy US iTunes gift cards. In case you need US iTunes credit and don't reside in the US, check out our collection of US iTunes Gift Cards.
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